ContentClassification of all Swiss and German households by «social stratum», «lifestyle» and «phase of life», with additional sociodemographic information on income, residential environment etc.
DescriptionThe demand segments in the housing markets were developed by Fahrländer Partner & sotomo for Switzerland and by Fahrländer Partner for Germany. All households are classified according to «social stratum» and «lifestyle». For Switzerland, the segments can also be crossed with the dimension «phase of life». The segments are then related to the housing conditions of the households. The described demand segments are an important tool to analyse locations and to plan and commercialize apartments.
ContactDominik Matter
Stefan Fahrländer
RelatedCommunal check
Neighbourhood analysis
Project development and evaluation
Factsheets Switzerland
Factsheets Germany